How Much Does Booksy Biz Cost in 2026?

Booksy's competitive moat isn't scheduling software — it's the consumer marketplace. 15M+ US users and 100M+ globally search booksy.com and Booksy apps directly when they want a haircut, manicure, or massage. For beauty professionals listed on Booksy, this drives genuine customer acquisition — something Square/Acuity/SimplyBook.me can't match. Starter at $29.99/month is solo-operator pricing: marketplace listing + online booking + integrated payments (Booksy Pay) + SMS reminders + customer app + reviews. Biz/Plus at ~$60/month adds multi-staff team management (typical 2-5 stylists), advanced scheduling, staff commissions, inventory management. Pro at ~$120/month for 10+ staff operations adds marketing automation, advanced analytics, loyalty programs. Enterprise is custom for multi-location chains and franchise operations. Beauty-specific features throughout: service packages ('haircut + color treatment + blowout'), deposits (reduce no-shows), tip management (stylist payouts), stylist check-in/out, booth rental tracking. The industry-specific workflow is materially better than generic schedulers for salons. Booksy Pay (integrated card processing) is table-stakes but simpler than managing Square/Stripe separately. Where Booksy wins: 15M+ US marketplace users drives customer acquisition, beauty-industry-specific features (packages, deposits, tips, commissions, booth rental), integrated reviews from actual Booksy customers, consumer mobile app is where customers already book. Where it loses: beauty/wellness-focused (not for coaches/consultants/medical), per-staff pricing jumps quickly ($29→$60→$120 as you grow), 14-day trial shorter than some alternatives, international outside US/UK/BR/PL less mature.