How Much Does
Zen Planner Cost in 2026?
Zen Planner is the martial arts + CrossFit + gym specialty studio management software (founded 2006). Studio package starting $99/month, tiered by active members (anyone with membership or event attendance in past month). All tiers include 100% of Studio package features: Membership Management + Online Scheduling + Member Self-Service + Belt & Skill Tracking (unique) + SugarWOD Integration + Memberships & Billing + Staff Mobile App + Attendance Tracking + Payroll + Community Access + Reporting + Member Mobile App + Advanced Workout Tracking + Payment Processing. Add-ons: Website $99/month, Engage marketing automation $249/month, Branded App $39/month (cheapest in category), EMV Devices $39/month.
Prices in USD, verified from the United States. Regional pricing may vary.
Plans & Pricing
Studio (Starting at $99/month, Tiered by Active Members)
$1188/mo billed annually
- unitPricing Starting $99/month tiered by Active Members (anyone with Membership or event attendance in past month)
- scope Full Studio package — Membership Management + Online Scheduling + Member Self-Service + Belt & Skill Tracking + SugarWOD Integration + Memberships & Billing + Staff Mobile App + Attendance Tracking + Payroll + Community Access + Reporting & Dashboards + Member Mobile App + Advanced Workout Tracking + Payment Processing*
Website (Add-on)
$1188/mo billed annually
- unitPricing $99/month
- scope Customizable design + SEO optimization + integrated lead capture
Engage Marketing Automation (Add-on)
$2988/mo billed annually
- unitPricing $249/month
- scope Advanced marketing automation + AI-powered campaigns + lead management
Branded App (Add-on)
$468/mo billed annually
- unitPricing $39/month
- scope Custom-branded mobile app for member engagement
EMV Devices (Add-on)
$468/mo billed annually
- unitPricing $39/month
- scope Integrated payment processing hardware
From the StackScored blog
Features
Our Verdict
Zen Planner has established itself as the specialty fitness studio management platform for martial arts schools + CrossFit boxes + strength gyms. Unique capabilities include Belt & Skill Tracking (martial arts belt progression management) + SugarWOD Integration (native CrossFit workout programming) + Advanced Workout Tracking — none of which Mindbody/Arketa/WellnessLiving offer natively. For Brazilian jiu-jitsu academies, Karate schools, boxing gyms, CrossFit boxes, powerlifting gyms, Zen Planner's category-specific features are materially differentiated. Starting price $99/month is tiered by 'Active Members' — anyone with Membership or who attended an event in past month. Small martial arts school with 100 active members: likely $99-149/month tier. Growing school with 200-300 active members: $149-249/month tier. Large school with 500+ active members: $249-499/month tier. Request specific pricing for your member count during procurement. The pricing scales with studio growth vs fixed-tier subscriptions. 'Zen Planner pricing is designed to give you full access to 100% of our Studio package features at every price level' — category-distinctive feature parity across tiers. No feature gating by tier (vs WellnessLiving Starter lacking rewards/loyalty/marketing that Business+ includes). For studios preferring simple pricing with feature transparency, Zen Planner's 'full features all tiers' model is materially cleaner. Branded App add-on at $39/month is category-leading cheapest branded mobile app — compare to WellnessLiving BusinessPro $314 annual for white-label app inclusion. For studios wanting ONLY branded app (not marketing + rewards + loyalty + events), Zen Planner $99 + Branded App $39 = $138/month vs WellnessLiving BusinessPro $314/month. $176/month savings for branded-app-only deployments. Engage marketing automation add-on at $249/month is expensive relative to standalone marketing automation (Mailchimp, ActiveCampaign, Klaviyo typically $100-300/month for studio-size lists), BUT includes AI-powered campaigns + lead management tightly integrated with studio member data + attendance patterns. For data-driven marketing leveraging workout history + attendance + engagement patterns, Engage's studio-specific integration justifies premium vs generic email platforms. Alternatively, use Arketa Growth $83/month for comparable integrated marketing at $166/month savings (but Arketa less specialty-fitness-focused). Website add-on $99/month includes customizable design + SEO optimization + integrated lead capture. Competitive with WellnessLiving Business tier which doesn't include standalone website. Total Zen Planner Studio + Website bundle: $198/month (for 100-member studio). Compare WellnessLiving Business: $179 annual = $2,148/year vs Zen Planner $99 + $99 website = $198 × 12 = $2,376/year. Zen Planner ~10% premium for specialty + full feature access. EMV Devices add-on $39/month covers integrated payment hardware — useful for in-person studio sales + lower per-transaction processing costs vs card-not-present rates. Payment Processing note (* Additional charges and/or fees may apply) indicates processing fees separate from subscription. Budget 2.5-3.5% + per-transaction fees typical. Community Access across all plans provides Zen Planner user community + resources — peer forums for martial arts studio + CrossFit box operators sharing best practices + configurations. Differentiated from pure SaaS model. Where Zen Planner wins: category leader for martial arts + CrossFit + gym + strength fitness (unique Belt & Skill Tracking + SugarWOD Integration + Advanced Workout Tracking), 100% Studio features at every price tier (no feature gating — unique), Branded App add-on $39/month cheapest in category, SugarWOD integration native for CrossFit programming, tiered pricing scales with active members transparently. Where it loses: starting $99/month tier pricing ambiguity (actual tier schedule scales with active members, not published), add-on TCO complexity (Studio + Website + Engage + Branded App + EMV = $525/month baseline), Engage marketing automation $249/month more expensive than Arketa Growth $83 integrated marketing, less multi-service wellness breadth than Mindbody + WellnessLiving for yoga + spa + pilates combined studios, less modern UX than Arketa for tech-forward studios.
Pros
- Category leader for martial arts + CrossFit + gym + strength fitness (unique features)
- 100% Studio features at every price tier (no feature gating — unique in category)
- Branded App add-on $39/month cheapest branded mobile app in category
- SugarWOD integration native for CrossFit programming
- Tiered pricing scales with active members transparently
Cons
- Starting $99/month tier pricing ambiguity (actual tier schedule scales with active members)
- Add-on TCO complexity (full stack $525/month baseline)
- Engage marketing automation $249/month more expensive than Arketa Growth $83 integrated
- Less multi-service wellness breadth than Mindbody + WellnessLiving for combined studios
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Frequently Asked Questions
- How much does Zen Planner cost per month?
- Zen Planner plans start at $39/mo. They offer 5 plans total.
- Does Zen Planner offer a free trial?
- Yes, Zen Planner offers a free trial for 14 days. No credit card is typically required to start.
- Is Zen Planner worth the price?
- With a score of 8.6/10 and plans from $39/mo, Zen Planner delivers strong value for the price.
- What are cheaper alternatives to Zen Planner?
- Zen Planner is already one of the most affordable fitness & wellness studio management options starting at $39/mo. Compare all options on our [Fitness & Wellness Studio Management pricing comparison](/pricing/fitness-studio-management/) page.