Pricing comparison
6sense vs RollWorks (AdRoll ABM)
Side-by-side pricing breakdown for Account-Based Marketing (ABM) Platforms decision-makers
Each amount uses its recorded currency; no currency conversion is applied. Confirm billing units, commitments, and current regional terms.
Compare the plan that fits your requirements
Check billing units, included usage and renewal terms. Starting prices alone do not establish an overall winner.
Dataset dated 2026-04-21. Sources: 6sense pricing and RollWorks (AdRoll ABM) pricing.
Affiliate links may earn us a commission. Both vendors remain available for comparison.
Recorded starting rates: 6sense Price unavailable; RollWorks (AdRoll ABM) Price unavailable. Billing units and commitments can differ. Compare the plans that include your required features, then request quotes for the same quantity and term.
Feature Comparison
| Feature | | |
|---|---|---|
| most generous free tier | Recorded free allowance: 50 data credits/month | Not recorded |
| predictive ai model | AI-powered account scoring and dashboards | Not recorded |
| sales copilot | AI-recommended actions + account summaries | Not recorded |
| multi source intent data | Proprietary + 3rd party (Bombora, G2, review sites) | Not recorded |
| persona map | Paid tiers - buyer persona mapping | Not recorded |
| technographics | Paid tiers | Not recorded |
| psychographics | Paid tiers | Not recorded |
| web visitor identification | Paid tiers | Not recorded |
| job postings signal | Paid tiers - hiring pattern intelligence | Not recorded |
| ai writer beta | Paid tiers - AI content generation | Not recorded |
| intelligent workflows | Paid tiers - automation | Not recorded |
| crm sep integration | Full Platform tier | Not recorded |
| multi product platform | Data + Predictive AI + Sales Intelligence modular | Not recorded |
| independent well funded | Financial condition and acquisition risk not verified in this pricing record | Not recorded |
| chrome extension | All tiers | Not recorded |
| nextroll parent ad tech native | Not recorded | Ad-tech-native - NextRoll parent company + AdRoll integration |
| account based retargeting | Not recorded | Account-based display retargeting |
| multi channel digital targeting | Not recorded | Cross-platform advertising + retargeting |
| revenue team collaboration | Not recorded | ABM+Advertising package - sales + marketing alignment |
| buyer insights | Not recorded | Account intelligence + scoring |
| pay as you go self service | Not recorded | Media-based self-service advertising; confirm any platform charges |
| dynamic cpm pricing | Not recorded | Media costs vary by demand + audience specificity |
| managed services 1 year commit | Not recorded | Advanced Package requires 1-year commitment with guaranteed services + free ad credits |
| cross channel attribution | Not recorded | Add-on for Self-Service Ads |
| social ads | Not recorded | Add-on for Self-Service Ads |
| rollworks pricing redirects to adroll | Not recorded | rollworks.com/pricing 301 redirects to adroll.com/pricing - parent NextRoll consolidation |
We may earn a commission through affiliate links.
Dive Deeper
RollWorks (AdRoll ABM)
About the account-based marketing (abm) platforms category
ABM software can cover account research, intent signals, advertising, campaign execution or several of these services. The April 2026 snapshot records a 6sense free tier, AdRoll media-based advertising and paid packages that require a quote. Most paid figures in this dataset are unverified estimates rather than published vendor rates. They cannot establish which platform costs less. The recorded Terminus and RollWorks redirects also mean buyers should confirm the current product and contracting entity.
How to choose between account-based marketing (abm) platforms options
Identify the work the platform must support: finding accounts and contacts, prioritizing accounts, running ads, coordinating sales activity or measuring campaigns. Ask vendors to price the same account list, users, data allowance and required integrations. Separate platform fees from media spend, data credits and implementation services. In a demonstration, follow one of your own target accounts through the proposed workflow and check which steps require an additional package.
Building Your Business Stack?
Decision-makers comparing tools often need more than one category. Here are related comparisons:
Frequently Asked Questions
- How do 6sense and RollWorks (AdRoll ABM) prices compare?
- 6sense: Price unavailable. RollWorks (AdRoll ABM): Price unavailable. These are recorded starting prices; compare billing units, included usage and contract terms before treating them as equivalent costs.
- Which is better for my requirements, 6sense or RollWorks (AdRoll ABM)?
- Compare the recorded features and plan limits against your requirements, then confirm them with each vendor. This page does not establish hands-on testing or an overall winner.
- What happens after the first billing term?
- Use any recorded renewal rate as a dated observation. When a future rate is missing, ask the vendor; do not assume the starting price remains unchanged.