How Much Does
Qualtrics Cost in 2026?
Qualtrics records customer, employee and research product suites with custom pricing.
Confirm current plans and terms on the vendor site.
Check the vendor pricing source. Pricing record dated 2026-04-21; current terms may differ.
Listed prices are in USD. Confirm the billing unit, commitment, and current regional terms with the vendor.
Plans & Pricing
XM for Customer Experience
Annual terms not recorded in this snapshot.
- scope Custom quote; confirm billable interactions, response and video-feedback allowances.
XM for Employee Experience
Annual terms not recorded in this snapshot.
- scope Custom quote; confirm employee-count basis and included functions.
XM for Strategy & Research
Annual terms not recorded in this snapshot.
- scope Custom quote; specify required research functions and interaction volume.
XM Suite (all products)
Annual terms not recorded in this snapshot.
- scope Custom quote; confirm which products and interaction allowances are pooled.
From the StackScored blog
Features
Comparison notes
Request the required suite, interaction definition, users and implementation scope. Conjoint and MaxDiff are listed functions; they do not independently establish sound study design or statistical rigor.
Pros
- Customer, employee and research suites listed
- Conjoint and MaxDiff functions recorded
- Video feedback function listed
Cons
- No current subscription quote recorded
- Interaction and package allowances need agreement
- Implementation and sensitive-data requirements need assessment
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Frequently Asked Questions
- How much does Qualtrics cost?
- Qualtrics: Price unavailable in the recorded pricing snapshot. Check each plan's billing unit, included usage and commitment length. Current vendor terms may differ.
- Does Qualtrics list a free plan or trial?
- No free plan is recorded. No trial is recorded. Confirm availability, payment-card requirements and cancellation terms on the vendor site.
- What should I confirm before buying Qualtrics?
- Confirm the total for your required seats or usage, the billing commitment, any setup or add-on charges, renewal terms and cancellation rules. Missing prices or future rates are unknown, not zero or a guarantee of stable pricing.