Pricing comparison
Metricool vs Sprout Social
Side-by-side pricing breakdown for Social Media Scheduling decision-makers
Each amount uses its recorded currency; no currency conversion is applied. Confirm billing units, commitments, and current regional terms.
Compare the plan that fits your requirements
Check billing units, included usage and renewal terms. Starting prices alone do not establish an overall winner.
Dataset dated 2026-04-21. Sources: Metricool pricing and Sprout Social pricing.
Affiliate links may earn us a commission. Both vendors remain available for comparison.
Recorded starting rates: Metricool Price unavailable; Sprout Social $99/mo. Billing units and commitments can differ. Compare the plans that include your required features, then request quotes for the same quantity and term.
Feature Comparison
| Feature | | |
|---|---|---|
| platforms | Instagram, Facebook, LinkedIn, Twitter/X, YouTube, TikTok, Threads, Pinterest, Google My Business, Mastodon, Bluesky | Not recorded |
| scheduling | Yes | Not recorded |
| analytics | 30d free, unlimited paid | Not recorded |
| competitor analysis | 5 free, 100+ paid | Not recorded |
| pdf ppt reports | Starter+ | Not recorded |
| approval system | Advanced+ | Not recorded |
| looker studio connector | Advanced+ | Not recorded |
| api access | Advanced+ | Advanced+ |
| white label | Custom | Not recorded |
| ai credits | Included + Custom AI on enterprise | Not recorded |
| social scheduling | Not recorded | Yes |
| optimal send times | Not recorded | Yes |
| unified inbox | Not recorded | Standard+ |
| keyword monitoring | Not recorded | Standard+ |
| review management | Not recorded | Standard+ |
| message tagging | Not recorded | Professional+ |
| competitor insights | Not recorded | Professional+ |
| ai assist | Not recorded | Professional+ |
| sentiment analysis | Not recorded | Advanced+ |
| free trial | Not recorded | 30 days, no credit card |
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Dive Deeper
Sprout Social
About the social media scheduling category
Scheduling subscriptions use different billing units: channels, seats, social-profile sets or brands. A starting rate does not give a comparable team total. These records also differ in inbox, approval, reporting and listening functions.
How to choose between social media scheduling options
Count brands, social profiles, editors and approvers. List the platforms and post formats you need, then check queue limits, approval steps, report exports and inbox access. Ask which functions require a higher tier or add-on.
Building Your Business Stack?
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Frequently Asked Questions
- How do Metricool and Sprout Social prices compare?
- Metricool: Price unavailable. Sprout Social: $99/mo. These are recorded starting prices; compare billing units, included usage and contract terms before treating them as equivalent costs.
- Which is better for my requirements, Metricool or Sprout Social?
- Compare the recorded features and plan limits against your requirements, then confirm them with each vendor. This page does not establish hands-on testing or an overall winner.
- What happens after the first billing term?
- Use any recorded renewal rate as a dated observation. When a future rate is missing, ask the vendor; do not assume the starting price remains unchanged.