Looking for an alternative to Salesforce Pardot / Account Engagement?
Whether you need better pricing, different features, or a tool that fits your workflow,
we've compared 4 recorded marketing automation options below.
These prices are dated snapshots. Check current vendor offers before buying.
Each amount uses its recorded currency; no currency conversion is applied.
Confirm billing units, commitments, and current regional terms.
Adobe Marketo Engage records lead-management, scoring, account-based marketing and attribution features. Current subscription and implementation prices require a quote.
Lead-management functions recorded
Account-based marketing and attribution listed on higher tiers
Braze records messaging across mobile, web and email channels with Canvas workflows and API-based content. Subscription and implementation prices require a custom quote.
Multiple messaging channels recorded
Canvas workflow builder listed
Connected Content and Liquid personalization recorded
Customer.io records profile-based workflows across email, push, SMS and in-app channels. Essentials includes profile and email allowances; Premium requires annual billing.
HubSpot Marketing Hub records a free tier, a per-seat Starter tier and base-priced Professional and Enterprise packages with marketing-contact allowances.
Marketing-contact billing model recorded
Automation and lead scoring recorded on Professional and higher tiers