Starting at $29/mo
Compare the billing unit, included usage and features before comparing starting prices.
Semrush Alternatives
4 alternatives compared · Semrush pricing: $139.95/mo · Dataset dated April 21, 2026
Prefer the original?
Sticking with Semrush? Check its current plans and terms.
Compare 4 other products in seo tools, listed alphabetically. Products in one category may cover different work. Match your required features, billing unit and migration needs before treating one as a substitute for Semrush.
Open each product’s pricing page for recorded plans, limits and sources. The comparison links show differences against Semrush; they do not establish an overall winner.
Moz Pro
Free trial
Starting at $49/mo
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Surfer SEO
Free trial
Starting at $999/mo
Compare the billing unit, included usage and features before comparing starting prices.
Ubersuggest
Free trial
Starting at $29/mo
Compare the billing unit, included usage and features before comparing starting prices.
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About the seo tools category
SEO tools cover keyword research, site auditing, rank tracking, backlink analysis and content work. Ahrefs, Semrush, Moz Pro and Ubersuggest combine several of those functions; Surfer concentrates on content workflows. The April 2026 records have different verification gaps, so use prices as dated references and compare the functions you need.
How to choose: buying criteria for seo tools
Start with the sites, tracked keywords, crawl volume and users you need. Then test a representative keyword set and competing domains in each candidate. Check refresh frequency, export access and API limits. For content tools, distinguish annual document allowances from monthly quotas and confirm what consumes an allowance.
Building Your Business Stack?
Decision-makers comparing tools often need more than one category. Here are related comparisons:
Marketing Automation
Recorded from $15/mo (HubSpot Marketing Hub)
Marketing Attribution & MTA Platforms
Recorded from $499/mo (Wicked Reports)
Email Marketing
Recorded from $9/mo (Brevo)
SMS Marketing Platforms
Recorded from $25/mo (EZ Texting)
PPC Management & Google Ads Optimization Tools
Recorded from $69/mo (Adzooma)
Frequently Asked Questions
- How should I compare alternatives to Semrush?
- These are other products in the seo tools category, listed alphabetically. Match the service, required features, billing unit and migration needs before comparing prices. Semrush: $139.95/mo in this snapshot. Check current vendor terms.